Social Media Strategy
A successful marketing campaign begins and ends with a tactful strategy. We believe the same is true for social media. Our team is dedicated to creating and executing unique strategies for your brand. We know that social media gives brands the power to reach their ideal audiences through granular targeting, relevant content, and meaningful conversation. However, reaching social media’s full potential can be tricky. With so many ever-changing platforms, performing the day-to-day online operations can become a grueling task. Sociallyin is committed to remaining a step ahead of online trends and keeping your brand at the forefront of the social media world.
Our strategy is simple: research,
Beginning with research and development allows us to understand your brand, your audience, and your goals. We are able to use the strategy to measure each step and analyze what tactics are working through the process. Your company will understand how every installment is calculated and why our team chose to do it. Ultimately, our objective is to establish a strategy that leads to increasing your bottom line.
With a clear understanding of your business, prospects, voice, messaging, branding, and goals, we are able to create a unique social package for your company. The social media package lays the groundwork for the next step: execution. Our work is unique, relevant, and tailored to your brand identity. In some cases we execute extensive strategies including focus groups, on-site research, & more.
Benefits of a social media strategy:
An all-around team understanding of the brand voice, messaging, visual guidelines, and general ground rules. It sets objectives for the leadership team and execution team on what expectations are in terms of success. A strategy helps guide the amount of posts we should make over the course of a month. It helps answer critical questions like “what type of content should we create?” and “What are our ultimate goals?” It can help determine what the most important metrics to measure success are